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COVID-19 Accelerates Social Media Trends – Brands Must Find Their Places

NEW YORK - International social media analytics company Talkwalker and Hubspot asked 50 social media gurus, industry experts and PR professionals from around the world to define the trends that will shape the social media industry for 2021. “While 2020 was a year that no one could have predicted, with mentions of COVID-19 going from

By |2020-11-07T19:08:54-05:00November 7th, 2020|As-A-Service, Digital Marketing, IoT, Social Media|

Kathleen Norton-Schock, Brian Wassom, Tech Legal Issues Update

ANN ARBOR - Diva Tech Talks' Kathleen Norton-Schock, and Warner Norcross + Judd's Brian Wassom discuss focusing on Social Media Channels, the law and the First Amendment. Brian also delves into hot issues that could result in litigation around newer technologies in the future. https://youtu.be/gRW7z7DxOIo Diva Tech Talk is a specialized communication channel highlighting women

By |2020-08-27T17:57:32-04:00August 27th, 2020|Business, mitechtv, Social Media|

SmartFinds Marketing: How to Take Advantage of Amazon Prime Day Marketing

Amazon Prime Day marketing can be successful with Michigan's own digital marketing expert Melih Oztalay, CEO of SmartFinds Marketing. A Birmingham, Michigan digital marketing agency, Mr. Oztalay talks about how your retail business can work better with Amazon during the pandemic. Amazon and Zoom are two corporations that have thrived since the COVID-19 pandemic forced

By |2020-08-17T15:18:50-04:00August 13th, 2020|Digital Marketing, Internet, mitechtv, Social Media|

GVSU Studies 3 Possible Learning Options For Fall Courses, Including Fully Online

ALLENDALE - Grand Valley State University is studying three learning options for fall courses:  fully online, a hybrid model, and face-to-face instruction. The news came from GVSU President Philmena Mantella during a Laker town hall meeting on May 1, where she welcomed 1,200 new students and their parents. Philmena Mantella "We are planning

Digital Marketer Response: Pandemic Not Time To Cut Advertising, Marketing

ANN ARBOR - Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI., says cutting your digital marketing and advertising spend during the pandemic is not a good idea. You want customers to know you will be there for them when social distancing ends, he said. Additionally, it is important to stay ahead of your competition,

By |2020-04-05T18:49:36-04:00April 1st, 2020|Digital Marketing, Featured, Social Media|

Should I Reduce My Marketing Budget Due To Coronavirus? Spoiler Alert: NO

LONDON, England - With the events and hospitality industry on its knees, and millions of businesses forced to operate remotely and the economy in decline, the coronavirus has a lot to answer for. Yet, despite rightful concern, the biggest issue for the business community is mounting fear. Whether that’s fear as to how the virus

Top 7 Marketing & Advertising Trends In 2020

DETROIT - For years, companies have fine-tuned their SEO in the hopes of appearing on the first page of a Google search. Now, it may not matter. The most recent figures show that 61.5% of mobile searches and 49% of all searches end in an SERP with a featured snippet. A Google snippet provides the searched-for information on the

By |2020-01-09T18:13:33-05:00January 9th, 2020|Guest Columns, News, Social Media|

GVSU Battle Creek Outreach Center Underwritten By W.K. Kellogg Foundation Grant

BATTLE CREEK — Leaders from Grand Valley State University, W.K. Kellogg Foundation and Battle Creek Public Schools will discuss their collaborative impact to increase regional access to educational support resources during a grand opening event January 7. All partners will attend the grand opening of the GVSU Battle Creek Regional Outreach Center, an initiative stemming

By |2020-01-01T15:38:16-05:00January 1st, 2020|ESD, Science, Social Media, STEM|

Website Future Planning For Business Webinar Downloadable Materials

On November 12, 2019, SmartFinds Marketing announced its website future planning webinar "Website Future Planning Webinar Discusses Strategy, Security and Budget For Business". The webinar was conducted on Tuesday, November 19, 2019, at 9:00 AM EST and recorded for everyone to listen to on-demand. The webinar was educational and intended for businesses to consider website

By |2019-11-26T07:49:31-05:00November 26th, 2019|Digital Marketing, Internet, Social Media|