Social Media

Social Media Marketing news, topics and information

How Do You Create Meaningful Connections In A Hyper-Communicative World?

ROYAL OAK - How do you create meaningful connections in a hyper-communicative world? Tim Moynihan, editorial services and media strategist for Airfoil Public Relations explains in this interview. Moynihan explores the question with so many lines of digital communication at our disposal, the potential to form lasting connections with media -- and audiences directly --

By | 2017-10-31T19:21:40+00:00 October 31st, 2017|M2 TechCast, Podcasts, Social Media|

Brain Activity Predicts Crowdfunding Outcomes Better Than Self-Reports – Really

ANN ARBOR - Surveys and self-reports are a time-honored way of trying to predict consumer behavior, but they have limitations. People often give socially desirable answers or they simply don't know or remember things clearly. A new study by Carolyn Yoon, University of Michigan professor of marketing, and colleagues Alexander Genevsky of Rotterdam School of

By | 2017-10-18T18:13:17+00:00 October 18th, 2017|Entrepreneurs, Social Media|

Active Vs Passive Social Media Marketing: What Every Business Should Know

ROYAL OAK - Businesses have become far too reliant on social media automation to the point they believe it is the end point of their marketing process.  Businesses are broadcasting into social communities as though it was a radio station.  The problem is no one is listening on the other end, Melih Oztalay, President of

By | 2017-10-18T08:47:52+00:00 October 18th, 2017|M2 TechCast, News, Podcasts, Social Media|

TechStak Partners Talk Technology, Customer Experience For Small, Medium Businesses

ROYAL OAK - TechStak’s Nicole Pasuit kicks off a discussion on Technology and the Customer Experience: A Small Business Focus, with two experts who speak to low-cost, high value tools for SMBs and how they can improve their customer experience – just like the big companies do. Nicole Pasuit Chad Ghastin is an Independent Consultant and

By | 2017-10-10T16:46:45+00:00 October 10th, 2017|M2 TechCast, Podcasts, Social Media|

Registration Open For Social Media Day June 30

DETROIT – Registration is now open for the Social Media Association of Michigan Social Media Day June 30 at the Anthenum Hotel in Greektown in downtown Detroit. The event runs from 9 a.m. until 3 p.m. Tickets range from $59-$79 per person and can be purchased online by visiting bit.ly/2rzElpc. Part conference, part social celebration,

By | 2017-06-21T18:58:19+00:00 June 21st, 2017|Social Media|

Grand Circus To Offer Free Facebook Social Media Training For 3,000 Michigan Residents

DETROIT - If you’re interested in mastering your Facebook marketing skills, Grand Circus in Detroit will soon be offering free social media training for up to 3,000 Michigan residents through a first-of-its-kind program sponsored by Facebook. Classes start later this summer. But you have to apply to get in. Natch. You can do so by

By | 2017-06-09T12:12:29+00:00 June 9th, 2017|News, Social Media|

Melih Oztalay of SmartFinds Marketing Social Media Update: Facebook, LinkedIn, Twitter, Video

ROYAL OAK - Social media expert Melih Oztalay from Birmingham-based SmartFinds Marketing talks about the latest Social Media Marketing Trends, including Facebook Improvements, LinkedIn, Twitter Replies, and the hottest trend of them all, Video Marketing. Facebook Improvements Melih Oztalay discussed the changes taking place at Facebook which businesses need to consider in their digital social

By | 2017-05-03T12:29:07+00:00 May 2nd, 2017|Featured, M2 TechCast, Podcasts, Social Media|

College Students Beat The Text Book Shell Game With Mobile App Book Cycle

DETROIT - Two Detroit students at Kalamazoo College got fed up with the typical school bookstore hustle: incredibly high costs at the beginning of the school semester followed by incredibly low prices on those same books when the semester is over.  Is there no way to beat this “shell game”? Kalamazoo College Juniors, Darryl Lewis

By | 2017-04-12T09:46:51+00:00 April 12th, 2017|Internet Advisor, Podcasts, Social Media|

Social Media Marketing Primer: Inboard And Social Media Marketing, Website Marketability, Content Marketing

ROYAL OAK - Social media expert Melih Oztalay from SmartFinds Marketing in Birmingham explains inbound marketing and social media marketing, website marketability, content marketing and much more in this edition of M2 TechCast. In this podcast, Oztalay explains: What is inbound marketing? How Website Marketability, Content Marketing and Social Media Marketing intersect. Customer behavior has

By | 2017-03-27T20:03:57+00:00 March 27th, 2017|M2 TechCast, Podcasts, Social Media|