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Social Media Expert: Pandemic Not Time To Cut Advertising, Marketing

ANN ARBOR - Melih Oztalay, CEO of Smart Finds Marketing in Birmingham, MI., says cutting your marketing and advertising spend during the pandemic is not a good idea. You want customers to know you will be there for them when social distancing ends, he said. https://youtu.be/4x2lqjTTH3w

By |2020-04-01T20:02:30-04:00April 1st, 2020|Digital Marketing, Featured, Social Media|

Should I Reduce My Marketing Budget Due To Coronavirus? Spoiler Alert: NO

LONDON, England - With the events and hospitality industry on its knees, and millions of businesses forced to operate remotely and the economy in decline, the coronavirus has a lot to answer for. Yet, despite rightful concern, the biggest issue for the business community is mounting fear. Whether that’s fear as to how the virus

Top 7 Marketing & Advertising Trends In 2020

DETROIT - For years, companies have fine-tuned their SEO in the hopes of appearing on the first page of a Google search. Now, it may not matter. The most recent figures show that 61.5% of mobile searches and 49% of all searches end in an SERP with a featured snippet. A Google snippet provides the searched-for information on the

By |2020-01-09T18:13:33-05:00January 9th, 2020|Guest Columns, News, Social Media|

GVSU Battle Creek Outreach Center Underwritten By W.K. Kellogg Foundation Grant

BATTLE CREEK — Leaders from Grand Valley State University, W.K. Kellogg Foundation and Battle Creek Public Schools will discuss their collaborative impact to increase regional access to educational support resources during a grand opening event January 7. All partners will attend the grand opening of the GVSU Battle Creek Regional Outreach Center, an initiative stemming

By |2020-01-01T15:38:16-05:00January 1st, 2020|ESD, Science, Social Media, STEM|

Website Future Planning For Business Webinar Downloadable Materials

On November 12, 2019, SmartFinds Marketing announced its website future planning webinar "Website Future Planning Webinar Discusses Strategy, Security and Budget For Business". The webinar was conducted on Tuesday, November 19, 2019, at 9:00 AM EST and recorded for everyone to listen to on-demand. The webinar was educational and intended for businesses to consider website

By |2019-11-26T07:49:31-05:00November 26th, 2019|Digital Marketing, Internet, Social Media|

Website Performance and Technology Strategy For 2020

As we head into 2020, many changes have taken place in the world of digital marketing and website performance. These include separating your website’s services, designing with 5G in mind, user experience (UX), user interface (UI), creative design, and security. 2020 websites are going to undergo an evolution in this fast-changing industry. You will find

By |2019-11-17T18:58:54-05:00November 14th, 2019|Digital Marketing, Guest Columns, Internet, Social Media|

TEDxDetroit Returns Nov. 6 At Masonic Temple – Tech, Entertainment, Design

DETROIT  –  TEDxDetroit is focused on the latest in the worlds of technology, entertainment and design – and sharing with strong ties to Detroit - a fresh batch of speakers and performers steal the show Nov. 6 at the Masonic Temple. “So many fantastic ideas got cut,” said Terry Bean, executive producer of TEDxDetroit and

By |2019-10-06T16:03:17-04:00October 6th, 2019|IT in the D, Social Media|

GVSU Begins 2nd Cohort Of Digital Marketing Pro Development Program

GRAND RAPIDS -  Grand Valley State University will begin its second cohort of a unique digital marketing professional development program that offers industry-recognized certification in platforms like Google Analytics and HubSpot. The program will begin September 3. Offered by GVSU's Center for Adult and Continuing Studies, it's operated in partnership with GreenFig, an Oregon company that

By |2019-08-20T20:10:00-04:00August 20th, 2019|Social Media, STEM|

June 18 Webinar: Convert Website Visitors To Leads And Sales With Powerful Results

BIRMINGHAM – SmartFinds Marketing will be hosting a webinar June 18 at 9 am to educate business owners on how to make their websites more effective to existing website visitors. The webinar will be presented by Melih Oztalay, CEO of SmartFinds Marketing. Mr. Oztalay is a 25-year digital marketing veteran, industry author, and speaker. “Businesses tend

By |2019-06-13T19:01:07-04:00June 13th, 2019|News, Social Media|