Blog

AI Agents in Marketing: Why the Marketing Team You Built Five Years Ago Won’t Work Today

BIRMINGHAM - AI agents in marketing are changing how businesses structure their marketing departments, execute campaigns, and connect strategy with lead generation. Over the past two years, artificial intelligence has become one of the most discussed topics in business. Since generative AI tools became mainstream, companies across industries have started experimenting with platforms such as

By |2026-03-19T07:54:01-04:00March 18th, 2026|Artificial Intelligence, mitechtv|

New Car Loan Tax Break Has a Catch: Many Michigan Vehicles Won’t Qualify

DETROIT — A new federal tax break aimed at helping Americans afford new cars is now in effect—but for Michigan drivers, the fine print may come as a shock. The 2025 tax law allows buyers to deduct up to $10,000 a year in interest on auto loans, but only if the vehicle meets strict requirements—including

By |2026-03-18T17:28:15-04:00March 18th, 2026|Auto Tech, News|

High Torque, Non Rare Earth Motors Made In Michigan

FARMINGTON HILLS - Modal Motors designs and manufactures electric propulsion systems using standard domestic materials. The Michigan-based company eliminates rare-earth magnets to lower costs and secure the supply chain without sacrificing quality, speed or torque. Explaining the company and its products on MITech TV is CEO Michael Van Steenburg. In this video interview he covers

By |2026-03-18T15:15:52-04:00March 18th, 2026|Auto Tech, ESD, mitechtv|

Why Your Website Might Be Invisible to AI Search Engines – And How to Fix It

The rise of AI-powered search engines like ChatGPT, Perplexity, and Google's Gemini represents a fundamental shift in how customers discover businesses online. But while companies invest heavily in traditional SEO, many remain completely invisible to these AI systems without realizing it. The problem isn't content quality or keywords. It's how AI bots actually read web

By |2026-03-18T12:32:56-04:00March 18th, 2026|Guest Columns|

How Businesses Measure the Effectiveness of Their Cybersecurity Investments

Source Companies spend large amounts of money on cybersecurity tools every year. Firewalls, monitoring software, employee training, and data protection systems are all designed to prevent cyberattacks. However, one important question often comes up after these investments are made: are they actually working? Simply installing security tools does not automatically mean a business is safer.

By |2026-03-18T12:29:43-04:00March 18th, 2026|Guest Columns|

Ohio Voters Have Days Left To Stop Lawmakers From Rewriting Legal Cannabis Law

COLUMBUS — Ohio voters are down to the final days to decide whether they will have a direct say in the future of the state’s cannabis law — or allow lawmakers to rewrite it. A citizen-led petition drive to challenge Senate Bill 56 (SB56) faces a hard deadline of March 19. If supporters fail to

By |2026-03-17T10:46:55-04:00March 17th, 2026|Marijuana Business, News|

Trump’s SAVE Act Could Block Millions of Voters—And Flip Michigan Blue in 2026

ANN ARBOR - A sweeping federal voting proposal backed by President Donald Trump is setting off alarm bells in Michigan—not just over election security, but over whether the policy could unintentionally reshape the state’s political future. The legislation, known as the SAVE America Act, would require Americans to provide documentary proof of U.S. citizenship—such as

By |2026-03-17T10:24:34-04:00March 17th, 2026|Featured, Government/Politics, Politics, Politics/Government|

5 Ways Digital Ads Are More Powerful Than You Think

Unsplash - CC0 License Business leaders are always looking for alternatives to digital ads. However, despite the amount of talk about organic SEO, generative engine optimization, and other techniques, advertisements remain the dominant strategy even in 2026. Here are some of the ways that digital ads are more effective than you might think.  They can

By |2026-03-18T12:29:45-04:00March 16th, 2026|Business|

SmartBracket: AI That Helps You Win Your March Madness Office Pool

LANSING - Every March millions of Americans fill out NCAA tournament brackets… and most of them lose. Why? Because picking winners isn’t just about knowing basketball. It’s about strategy. That’s where SmartBracket comes in. SmartBracket is an AI-powered decision tool designed to help you build a smarter NCAA tournament bracket. Instead of guessing, the software

By |2026-03-16T17:58:12-04:00March 16th, 2026|Artificial Intelligence, mitechtv|

Healthcare Costs Make Employee Benefits Increasingly Difficult For Small Businesses

Special Report MITechNews Special Report: The Future of Employee Benefits Small businesses across Michigan are struggling with rising healthcare costs, employee turnover and growing pressure to offer better workplace benefits. In this special MITechNews series, we examine how employers are responding to these challenges — and the new strategies some companies are exploring to support

By |2026-03-16T15:06:06-04:00March 16th, 2026|Entrepreneurs, Featured|