ROYAL OAK - Given the continuing advances in technology, it is not surprising that companies are using new ways to target potential employees. One of these ways is “geofencing.” Recruiters are now borrowing this technique, which has been honed by digital marketers and social media platforms to get advertising, marketing and brand messages to hyper-focused
GRAND RAPIDS - Given the continuing advances in technology, it is not surprising that companies are using new ways to target potential employees. One of these ways is “geofencing.” Recruiters are now borrowing this technique, which has been honed by digital marketers and social media platforms to get advertising, marketing and brand messages to hyper-focused
ROYAL OAK – On M2 TechCast Monday Aug. 7, Warner Norcross & Judd Partner Norbert Kugele will talk about geofencing, a technique for HR recruitment which automatically collects data from user’s cellphones within a specific region for the purpose of targeted advertising. Although geofencing is becoming more widely used for recruiting, companies that use this technology will need
