Today's buyers have access to more information than at any point in history. As a result, AI-driven buying decisions are becoming increasingly common across B2B industries, as buyers use artificial intelligence to evaluate vendors, compare solutions, identify risks, and summarize large volumes of information in seconds. For decades, B2B marketing followed a relatively straightforward model.
ANN ARBOR - In a video interview with Michigan Council of Women in Technology Foundation's Kathleen Norton-Schock, MCWT highlighted its upcoming Camp Infinity summer technology camps, networking opportunities, volunteer programs, golf fundraisers, and annual Signature Gala. The Michigan Council of Women in Technology Foundation (MCWT) has announced a full schedule of summer and fall events,
ANN ARBOR - Artificial intelligence is rapidly transforming the cybersecurity battlefield, creating new opportunities for both cybercriminals and the organizations trying to stop them. On this episode of MITech TV, cybersecurity experts Richard Stiennon, creator of the cybersecurity product and company dashboard, and Dan Lohrmann, former Chief Security Officer for the State of Michigan and
PICKNEY - Profitable cannabis companies in Michigan and Ohio that need financing to pay for expansion, acquisition, equipment, real estate and even cash flow have a source in Genus Credit Services. Managing Partner Bill Shaw, in this video interview, explains that he works with private investors who are looking to lend profitable cannabis companies from
ANN ARBOR – Michigan drivers may finally be getting some relief at the gas pump, but don't expect prices to return to pre-war levels anytime soon. Patrick De Haan, head of petroleum analysis at GasBuddy, said in an interview with MITechNews that even if the United States and Iran reach a peace agreement and reopen
DETROIT — Veteran automotive journalist Paul Eisenstein, joins MITech TV to break down some of the biggest developments reshaping the global auto industry and what they could mean for Michigan automakers, suppliers and consumers. Among the topics discussed: Why Battery Electric Vehicle sales are rebounding after a challenging 2025 and what that means for automakers
"Michigan entrepreneur Terry Bean explains why behavior—not personality—is the key to improving communication, reducing conflict, and building high-performing teams." DETROIT – Most workplace assessments tell people who they are. Terry Bean believes the more important question is who they want to become. Bean, a longtime Michigan entrepreneur and social media strategist, is the CEO of
ANN ARBOR - Marty Makary, head of the U.S. Food and Drug Administration (FDA) reported the agency will not interfere with a new federal policy providing Medicare beneficiaries coverage for hemp-derived CBD products. Makary said while the agency preserves its authority to regulate products containing hemp or hemp-derived compounds under the Food, Drug and Cosmetic
SOUTHFIELD - Michigan is expanding its push to become a national hub for next-generation mobility and advanced manufacturing with the launch of the 2026 Make It in Michigan Mobility Prototyping Grant Program. Led by the Michigan Office of Future Mobility and Electrification (OFME) and the Michigan Office of Defense and Aerospace Innovation (ODAI) in partnership
BIRMINGHAM - Cybersecurity threats are accelerating across nearly every sector of the global economy, from automotive manufacturing and retail chains to software development platforms and open-source infrastructure. That was the warning delivered by cybersecurity analyst Richard Stiennon, founder of IT-Harvest, during a recent MITech TV interview that examined several high-profile cyber incidents now rippling through
