DETROIT - The world around us is changing at blistering speed. Welcome to the ‘Era of the Fourth Industrial Revolution (4IR)’. We are smack dab in the middle of incredible changes that are causing our physical, digital, and biological worlds to merge. In this vastly altered reality, age-old rules no longer apply, especially when it
ANN ARBOR, MI September 13, 2021 - Conversion Rate Optimization (CRO) is a marketing process to generate more leads and sales from your targeted web pages, says Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI. CRO helps to generate more leads and sales from your target web pages with lower acquisition costs. What would
DETROIT - The amount that technology has developed in the past few years is truly astonishing. It seems that these developments are only going to continue as the digital transformation continues to make waves across all aspects of our lives. One of these aspects is, of course, the way that we conduct business. Whether these
DETROIT—Henry Ford Health System and Michigan State University have created a unified brand of their partnership, Henry Ford Health + Michigan State University Health Sciences. Launched in January 2021 with the purpose of advancing a new standard of health care, HFH+MSU Health Sciences has already created new pathways for research, cancer care, education and equitable
TROY—On the strength of some very successful new-vehicle launches for 2021, the auto industry continues its trend of producing ever-more appealing vehicles. The BMW 4 Series, Chevrolet Tahoe, Ford Bronco Sport, Ford Mustang Mach-E, Genesis G80, Kia K5 and Toyota Sienna are all-new or completely redesigned models that achieved segment-topping performances in appeal to owners.
DEARBORN—Ford Motor Co., Walmart, and a Pittsburgh, Pa.-based autonomous vehicle company called Argo AI are working together to launch an autonomous vehicle delivery service in Miami, Austin, Texas, and Washington, D.C. — Walmart’s first multi-city autonomous delivery collaboration in the United States. The last mile delivery service will use Ford self-driving test vehicles equipped with
CLARE—Advanced Battery Concepts has introduced its Home Emergency Energy Storage system to address the growing need by homeowners and small commercial businesses for safe, reliable, and cost-effective emergency power. The system, called “HEES” by company officials, relies on the innovative and patented GreenSeal batteries invented by Advanced Battery Concepts. “We accomplished this in a relatively
GRAND HAVEN — A West Michigan-based startup in the early stages of raising capital wants to lower the cost of and better manage energy storage and electric vehicle charging in homes.Founded last year by Joshua Bylsma, Tradion LLC seeks to integrate recycled batteries with home electric vehicle charging stations to better manage when electricity is pulled
The whole point of having a website is to get leads you can turn into sales, but it’s a fact of life that what we want and what we get are often two different things. Perhaps your website gets traffic, but how many of the visitors are genuine leads? And out of those leads,
LANSING - Michigan received the top award in the nation from the U.S. Small Business Administration (SBA) State Trade Expansion Program for the upcoming fiscal year. Michigan received $2 million in federal grant funds – the maximum amount awarded by the SBA and a $650,000 increase from 2021 – to help Michigan small businesses grow
