LORDSTOWN, OH – When electric pickup maker Lordstown Motors took over an old General Motors plant in Ohio in 2019, it had big ambitions — and made a lot of promises.
It promised a revival for a community agonizingly familiar with lost jobs. It named itself after the town, Lordstown, and named its future truck the Endurance, after the region’s enduring residents.
And it promised a fast timeline. Lordstown aimed to bring the first mass-produced electric pickup truck to market, built right there in that old GM plant.