Melih Oztalay

Melih Oztalay is the CEO of SmartFinds Marketing, a digital marketing agency based in Birmingham, Michigan. SmartFinds Marketing offers a range of digital marketing services including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, website development, and more.

Melih Oztalay has been involved in the digital marketing industry for many years and is considered an expert in the field. He has contributed articles and insights to various industry publications and conferences, sharing his expertise on topics such as SEO strategies, online advertising, and social media marketing tactics.

I am Melih Oztalay, a digital marketing strategist with over 35 years of experience and a proven track record of success. If you search my name on Google, you will find a wealth of information about my accomplishments, which span a wide range of industries and companies including BASF Chemicals, Delphi, McCann Erickson, Union Pacific Compuware, Big Boy Restaurants, HCA Hospitals, Soave Enterprises, Lipari Foods, Penske Automotive Group, Guardian Industries, Wendy’s Restaurants, Ziebart, and many more.

My career in digital marketing began in 1994 when I transitioned my marketing firm fully online. Since then, I have specialized in helping companies improve their web presence through innovative digital marketing strategies. As a growth consultant for manufacturers, automotive suppliers, and franchisors, I have been recognized as a pioneer in the field, running an award-winning agency that focuses on the future.

Today, I spend most of my time as a strategic discussion partner to CEOs & CMOs who are looking to unlock their marketing success. I challenge C-suite leaders and marketing teams to think differently about the future of marketing, strategy, and messaging. I also help them embrace new and emerging technologies to expedite their go-to-market tactics and ultimately drive sales growth.

As a subject matter expert on digital marketing, I speak at industry events and engage with B2B influencers on streams and podcasts. My global team is dedicated to executing sound strategies for our clients, using our entrepreneurial 4-A’s approach to digital marketing: Anticipating, Accepting, Adapting, and Adopting change. This approach has been time-tested to improve marketing speed and success.

You can connect with Melih Oztalay on LinkedIn.

User Experience And Its Impact On Your Website Sales

ANN ARBOR - Digital marketing pro Melih ("may-lee") Oztalay, CEO of SmartFinds Marketing in Birmingham, MI, returns to talk about how user experience becomes a key factor in how successful a business' online marketing will be. Little things like how long it takes for the home page to load becomes critical. To find out more,

Conversion Rate Optimization and Other eCommerce Tips

ANN ARBOR - Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, Michigan, returns to provide the latest Business To Consumer eCommerce marketing tips, including the highly effective Conversion Rate Optimization marketing process. If you want results from your Internet store and Internet brand, you want to watch this video interview. More conversion rate optimization (CRO)

MITech TV Dec. 13, eCommerce Tips, Tax Tips, Cannabis Biz Directory, MCWT Update

On MITech TV at 2 pm Dec. 13, 2021  Melih Oztalay will discuss eCommerce tips for end of year.  Phillip Mitchell CPA provides tax tips for year end. Dan Keelan announces a new cannabis business directory called EnjoyFlora. Kathleen Norton-Schock update on Michigan Council of Women in Technology and Diva Tech Talk. MITech TV Guests

By |2022-02-01T20:23:41-05:00December 13th, 2021|Podcasts|

Use Conversion Rate Optimization Before Spending Money on Marketing

ANN ARBOR, MI September 13, 2021 - Conversion Rate Optimization (CRO) is a marketing process to generate more leads and sales from your targeted web pages, says Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI. CRO helps to generate more leads and sales from your target web pages with lower acquisition costs. What would

Conversion Rate Optimization, Toast of The Town, What To Do, and Not Do, For Your CIO Interview

ANN ARBOR - Melih Oztalay outlines a new conversion rate optimization (CRO) program that was introduced on Labor Day. Lindsay Robillard, TechTown Fund Development Officers, previews Toast of the Town. Gary Erickson explains how to increase your chances of getting considered when you apply on-line for a top CIO job. And the top mistakes people

By |2021-09-14T08:18:41-04:00September 14th, 2021|mitechtv|

How Business Can Take Advantage Of Amazon Prime Day

ANN ARBOR, June 8, 2021 - Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI., provides great tips on how businesses that sell online through Amazon can take advantage of Amazon Prime Day June 21-22. If you are an eTailer and sell through Amazon, you're going to want to watch this video interview. For those

Digital Marketing News and Trends from Melih Oztalay

ANN ARBOR - The latest Digital Marketing News, Trends, and Updates are presented by Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, Michigan on our show from Monday, April 26, 2021. Topics discussed over 30 minutes included: Conversion Rate Optimization (CRO) CRO has become its own science to help convert traffic coming to the website

MITech TV: Social Media Trends, MCWT News, COVID-19 Vaccines Updates

ANN ARBOR – On MITech TV at 2 pm April 26, Melih Oztalay updates the latest social media trends and techniques. Kathleen Norton-Schock updates what’s happening with the Michigan Council of Women in Technology and her own podcast, Diva Tech Talk. And Fred Brown, an epidemiologist who works with states and nation states, updates the

By |2021-04-25T18:57:20-04:00April 25th, 2021|Podcasts|

LinkedIn Live Analysis Presented by Melih Oztalay

ANN ARBOR, MI December 7, 2020 - LinkedIn is adding live video capabilities to its platform. It's not open to every business, says Melih Oztalay, CEO of SmartFinds Marketing, a digital marketing agency in Birmingham, MI. Rather you must show LinkedIn you have a track record in video production and be accepted into its portfolio.

MITech TV: LinkedIn Video For Business, Xmas Ideas From BuyMichiganNow, COVID Vaccine Update

ANN ARBOR - On MITech TV Dec. 7, Melih Oztalay of SmartFinds Marketing talks about the new LinkedIn video service and how your business can participate. Lisa Diggs shares Michigan-made products for Christmas from her BuyMichiganNow website. Fred Brown, an infectious disease expert, updates the latest healthcare news about COVID vaccines and when they will

By |2020-12-06T18:43:33-05:00December 6th, 2020|Podcasts|