M2 TechCast: Pure Michigan Generates $1.4 Billion In Tourism Spending In 2015
FERNDALE - The Pure Michigan advertising in 2015 generated more than $1.4 billion in tourism spending, according to a recent report. Michelle Grinnell from the Michigan Economic Development Corp. talks about how successful the campaign has been since it was launched a decade ago. Some 4.2 million trips were made to the state in 2015