ATLANTA – Is Coke planing on entering the burgeoning cannabinoid medicinal market with an infused CBD extract soft drink?
A video posted to YouTube – since deleted – by a user with the screen name “Gabor the Blind Guy” purportedly shows a Coca-Cola can with a childproof lid. The man in the video says that his father is a head engineer for a company that “produces bottling and capping machines for many major pharmaceutical and food companies.”
The man in the video then goes on to say that Coke is planning on debuting a new line of its classic drink in Canada in 2020 that will feature CBD extract, the non-psychoactive ingredient in marijuana that treats pain but doesn’t get you high.
A Coca-Cola spokesperson made the following statement to Bloomberg News:
“These rumors are untrue. As we have stated many time, we have no plans to enter the CBD market.”
A cannabinoid (CBD) is one of a class of diverse chemical compounds that acts on cannabinoid receptors, which are part of the endocannabinoid system found in cells that alter neurotransmitter release in the brain.