DETROIT – Amidst Tesla’s dominance in the electric vehicle market, General Motors has claimed that its new battery design could help it catch up to, or even surpass, the Elon Musk-led company within a few years. It appears that GM truly believes its batteries could dent Tesla’s industry dominance, similar to how Android devices gained the ability to compete head-on with Apple’s iPhone.

GM unveiled its $20 billion plan to begin producing a competitive lineup of fully electric vehicles on March 4. CEO Mary Barra and fellow executives noted that a lot of its efforts has to do with batteries that have reduced cobalt content. The battery design GM plans to implement also can be modified in size or layout, making it versatile enough to fit into a variety of vehicles, from small cars like the Chevrolet Bolt to massive trucks like the Hummer EV.

GM executives noted that designing a cost-effective and range-efficient battery is crucial to the success of its upcoming electric vehicle lineup. Barra stated that a range of 300 miles per charge is vital before consumers even consider buying an electric car. If a company can accomplish this in an affordable package, success will likely be within reach.

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