BIRMINGHAM, MI March 4, 2024 – Melih Oztalay, CEO of SmartFinds Marketing, offers the second part of his series on how businesses can use Artificial Intelligence effectively. Oztalay uses AI daily in his Internet marketing business and discussed the advancements and applications of artificial intelligence in business and daily life.

He highlighted the controversy surrounding Google’s Gemini chatbot, which faced backlash due to its handling of sensitive topics and reluctance to depict white people in images. Google has since apologized and is relaunching the chatbot to better handle these issues.

Oztalay also mentioned Meta’s upcoming launch of its large language model, Llama version 3, aimed at achieving artificial general intelligence (AGI). He discussed the use of AI in security, particularly the French police’s deployment of AI-powered security cameras for the upcoming Olympics, which raised concerns about privacy and civil liberties.

Additionally, Oztalay talked about the National Association of Realtors utilizing AI for cost-cutting, fraud detection, and handling repetitive tasks. He provided examples of AI tools that can enhance productivity, such as Apollo AI for sales and marketing, Fireflies for meeting analysis, and Adobe’s Project Kazoo for generating instrumental music using voice recordings.

He emphasized the significance of generative AI tools like Canva, Mid Journey, and OpenAI’s DALL-E for creative content development. Oztalay demonstrated how AI can create unique content, like images of futuristic cities, and stressed the importance of verifying the originality of AI-generated content.

Lastly, he introduced ChatGPT plugins like Video Creator that can generate images and videos based on text input. Oztalay shared real-world examples and offered insights into how these AI technologies can be utilized in various sectors, underscoring the ongoing evolution of AI and its impact on privacy, efficiency, and creativity in business and society. Keeping up on the news about artificial intelligence for business is imperative as this industry is moving very quickly. Watch the next segment in April 2024.

In this video interview, he touches on the following topics:

Artificial Intelligence for Business Hot News Topics

  • Google Gemini ChatBot – backlash of being “woke”. Google finds itself embroiled in an anti- “woke” backlash over AI model Gemini’s reluctance to depict white people, the tech giant is facing further criticism over the chatbot’s handling of sensitive topics in China. News Sources: Various
  • Meta – introducing AI model language Llama 3 in July. A foundational, 65-billion-parameter large language model. (Large Language Model Meta AI). Signifies Meta’s ambition in the development of Artificial General Intelligence (AGI). Advance the capabilities of AI models significantly, making them more responsive, nuanced, and closer to achieving human-like intelligence. News Sources: Various
  • French police test AI-powered security cameras ahead of Olympic. This system is designed to enhance security by detecting pre-determined events, abnormal behavior, and crowd surges. Despite warnings from rights groups about potential threats to civil liberties, France plans to proceed with the use of AI-powered surveillance during the Olympics. News Sources: Various
  • National Association of Realtors – AI Helps Cut Costs, Aids in Fraud Detection in the Multifamily Space. Specifically, generative AI streamlines repetitive tasks like creating listing descriptions, which saves time and resources. Computer vision technology is used to analyze property images and videos, improving property evaluations and listings accuracy. News Source: National Association of Realtors

Artificial Intelligence Business Tools On the Market

  • Adobe Project Kazoo – sound, audio, songs, recordings. Is an experimental technology that allows users to create instrumental music from their own voice recordings. Utilizing Adobe Sensei’s AI, it converts sung passages into various instrumental sounds like violin or cello, without needing musical training. This innovative approach combines machine learning with standard voice recording and auto-tune technologies to produce natural, organic sounds. Source: Inc Magazine, “Adobe’s Music Tool Fills Major Gap in the AI Content-Generating Circle“
  • Apollo.IO – sales and marketing. Salespeople can easily follow up on the highest priority messages with a central, AI-powered inbox; automatically discover new prospects in Apollo’s vast network; move quickly through guided tasks such as making calls or writing personalized emails; and take recommended steps to improve conversion. Version 3.0 Signals the Future of Go-to-Market with AI-Powered Assistance, Delivering 10x Sales Effectiveness. Source: PR Newswire, “Apollo.io 3.0 Signals the Future of Go-to-Market with AI-Powered Assistance, Delivering 10x Sales Effectiveness“
  • FireFlies – Meetings recordings. is an AI voice assistant. Meeting management by transcribing, summarizing, and analyzing voice conversations. It can automatically record and transcribe meetings, integrate with various platforms, and enhance collaboration by allowing users to add comments and share meeting notes. Additionally, it provides conversation intelligence to improve team performance and automates workflows by logging meeting details into CRM systems. Source: Google News, Best AI Transcription Tools
  • DALL-E – OpenAI’s generative AI for creative content development. Developed by OpenAI that generates images from textual descriptions. It showcases the ability to understand and interpret human language to create detailed, relevant visuals from a given text input. Example: a two-story pink house shaped like a shoe surrounded by a garden of giant sunflowers under a clear blue sky. Source: OpenAI, “DALL·E 3 understands significantly more nuance and detail than our previous systems“
  • Video Creator – ChatGPT Plugin, Go to Explore GPTs then search on Video Creator. Autonomously generates a series of images and compiles them into a video in one interaction. Example…. type in “Imagine a futuristic city”. Source: OpenAI, ChatGPT Plugins

 

Past Shows with Melih Oztalay

Additional shows and information with Melih Oztalay contribution can be found in our various other blogs and shows.

About SmartFinds Marketing

SmartFinds Marketing is a digital marketing agency. SmartFinds provides full marketing strategies and solutions to businesses. The marketing process is managed by a team of contemporary marketers who manage new ideas and incorporate early adoption of new strategic technologies to achieve successful results. Helping customers understand web marketing and the web advertising world through education and consultation is part of any SmartFinds program.

“Our trusted years of experience in advertising and marketing solutions date back to 1987 and the Internet since 1994. Since the very early days of the industry, we traversed the Internet to gain the knowledge, expertise, and more importantly, the imagination to apply the Internet’s resources to your business needs”, says Melih Oztalay.

Melih Oztalay is an industry leader as a guest author on many websites like Search Engine Journal. Additionally, he is a guest speaker at many conferences and events along with being a subject matter expert called on my radio shows and podcasts.

SmartFinds Marketing….Creative strategies. Innovative ideas. Use the full power of the Internet with us!