Digital Marketing

4 Critical Conversion Tactics for Capturing More Leads

It's a true saying that "without marketing, you'll have no market." No customers, no market share, and no profits. Marketing activities alone won't do the trick, though. Your efforts must be effective, otherwise you won't capture the leads you need to make the sales. These conversion rate optimization (CRO) tactics can make a critical

By |2021-11-04T11:38:19-04:00September 21st, 2021|Digital Marketing, Internet, Social Media|

Use Conversion Rate Optimization Before Spending Money on Marketing

ANN ARBOR, MI September 13, 2021 - Conversion Rate Optimization (CRO) is a marketing process to generate more leads and sales from your targeted web pages, says Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI. CRO helps to generate more leads and sales from your target web pages with lower acquisition costs. What would

Q&A – Why You Need a Budget for Conversion Rate Optimization (CRO)

For business owners, increasing their website traffic used to be like the gold medal win in the Tokyo Olympics was for Sydney McLaughlin—incredible and ultra-rewarding for all her hard work. That’s not the case anymore! In the current virtual landscape, conversions significantly outrank impressions as an indicator of online success. And, just like Sydney,

By |2021-11-02T16:29:57-04:00September 3rd, 2021|Digital Marketing, Social Media|

Sales Slump? How to Get Better Results from Your Website Visitors

Most manufacturers have experienced sales slumps at one time or another. When it happens, it’s vital to get your sales team’s heads back in the game and find a solution to the problem. The company’s website is one of the first places you can look for clues to the problem. Here are some things

By |2024-02-28T13:18:48-05:00August 17th, 2021|Digital Marketing, Internet, Social Media|

Top 3 Trends Boosting 2021 Website Conversion Rates

Whoever said change is bad wasn’t a marketer. Honestly, change is the only thing you can be sure of these days, and it applies to digital marketing 100%. Since the beginning of 2021, for example, we’ve seen a bunch of new website trends aimed at increasing the conversions manufacturing companies get from their websites.

By |2021-10-28T20:32:15-04:00August 12th, 2021|Digital Marketing, Internet, Social Media|

4 Tips for Optimizing Your Homepage to Get More Leads

So your manufacturing company has a website. Great! And the website has a nice-looking home page. Double great! Your marketing is taken care of. Or is it? Sadly, an attractive home page plus a static website simply doesn’t equal floods of inbound leads. Unless you’re supremely lucky, you’ll need to put conversion rate optimization

How Business Can Take Advantage Of Amazon Prime Day

ANN ARBOR, June 8, 2021 - Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, MI., provides great tips on how businesses that sell online through Amazon can take advantage of Amazon Prime Day June 21-22. If you are an eTailer and sell through Amazon, you're going to want to watch this video interview. For those

You Really Need To Stop Spending Money On Marketing Campaigns

Summary: Conversion Rate Optimization (CRO) is a marketing process to generate more leads and sales from your target web pages. CRO helps to generate more leads and sales from your target web pages with lower acquisition costs. What would 12% more leads and sales do to your revenues? CRO can achieve this for you.

Digital Marketing News and Trends from Melih Oztalay

ANN ARBOR - The latest Digital Marketing News, Trends, and Updates are presented by Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, Michigan on our show from Monday, April 26, 2021. Topics discussed over 30 minutes included: Conversion Rate Optimization (CRO) CRO has become its own science to help convert traffic coming to the website