Roberta King

Strategic Communication For A Marijuana Microbusiness

MUSKEGON - The need for communication (aka marketing or public relations) might seem like something to do when you get close to opening your marijuana microbusiness. But waiting to plan and prepare will leave you scrambling and behind the competition. You need to work on creating a communication plan and tactics as you go through

By |2019-12-01T20:41:21-05:00December 1st, 2019|Guest Columns|

Basic SEO For A Cannabis Business Website

MUSKEGON - Search engine optimization (SEO) for a cannabis business website is the fuel that makes your site rank (or show on top) when a specific topic is searched. It is the process of getting traffic to your cannabis website via free or organic search. As you know, the competition in cannabis is fierce, so

By |2019-10-18T15:11:07-04:00October 18th, 2019|Guest Columns|

Two West Michigan Cities Approve Adult-Use Cannabis

MUSKEGON - Two West Michigan cities, Muskegon and Grand Rapids, opted-in for adult-use cannabis on October 8. City Commissioners in Muskegon voted on two ordinances that will bring recreational cannabis to the City. The first ordinance to opt-in follows the guidelines and language within MRTMA and includes licensing fees, the application process, permit renewal, and

By |2019-10-10T15:44:00-04:00October 9th, 2019|Featured, Marijuana Business, News|