Gamers

Detroit Gamer Launches Tool To Help Other App Publishers Multi-Level Market

DETROIT — A Detroit entrepreneur and game developer has launched a new user growth platform for mobile app developers called WildFire. Introduced by Ken Johnson, creator of the card game Phase 10, WildFire provides a new method for app developers, particularly startups and independents, to get noticed in the crowded app marketplace without costly ad-based

By |2018-07-20T11:11:09-04:00July 20th, 2018|Announcements/New Products, ESD, New Products / Contracts|

What Video Gamers Can Teach Us About Customer Engagement

ANN ARBOR - Customer engagement is one of those buzzwords that's often talked about, difficult to define and even harder to measure. But it's critical to figure out for makers of video games, who operate in a noisy, crowded and competitive industry. Researchers at the University of Michigan's Ross School of Business obtained player data

By |2017-02-23T21:29:12-05:00February 23rd, 2017|News|