SOUTHFIELD—Lawrence Technological University is the No. 1 private university in the Detroit area in terms of the value of its education, according to a new study by the New York City-based financial technology company SmartAsset.

SmartAsset considered tuition, student living costs, scholarship and grant offerings, student retention rates, and starting salary for new graduates in making its rankings. The figures came from the U.S. Department of Education, private education foundations, and salary analysis companies.

“We release these studies to get people thinking and talking about big financial decisions like paying for college, buying a home or planning your retirement,” said SmartAsset spokesman Steve Sabato. “This study gives people a look at how different colleges and universities compare across a series of value-based metrics. In this year’s study, Lawrence Tech ranks 7th out of 30 Michigan schools included on the study’s main index. The school ranked 4th in the state for starting salary of graduates, and outperformed the statewide averages for scholarships and grants provided and student retention rate.”

Said Lawrence Tech president Virinder Moudgil: “Like so many other surveys and rankings, the figures from SmartAsset show once again that a Lawrence Tech education is a smart investment. Our graduates are in demand in a wide variety of growing career fields, occupations that help make the world a better place.”

For a complete look at the Michigan figures, visit