mitechtv

AI Marketing Tactics That Work: How to Create, Measure, and Avoid Mistakes

Artificial intelligence has moved beyond the buzz. For today’s marketers, the real conversation is about AI marketing tactics—the practical, strategic ways AI can support faster content creation, smarter decision-making, and stronger campaign performance. Businesses that once hesitated are now realizing that AI isn’t a threat to creativity or strategy—it’s a tool to amplify both. The

Cybersecurity Update: More Hacks, Crypto Threats, Fake Cyber Workers

ANN ARBOR - Cybersecurity pros Richard Stiennon of IT-Harvest and Dan Lohrmann of Presidio return for their monthly cybersecurity report that focuses on major threats to businesses, including Hacks, Crypto Threats, Fake Cyber Workers. Hot topics under discussion in this video interview include: Surge in Crypto Scams: https://www.govtech.com/blogs/lohrmann-on-cybersecurity/bitcoin-booms-scammers-bloom-crypto-hits-a-record-high Fake jobs and other LinkedIN Scams and

By |2025-07-17T15:49:34-04:00July 17th, 2025|Cyber Defense, mitechtv|

SensCy CTO Explains How Third Party Cyber Risk Can Bring Your Network Down

ANN ARBOR - Every 38 seconds, a supplier, vendor, or consultant experiences a cyberattack. According to the 2025 Verizon DBIR, nearly 1 in 3 breaches involve a third-party partner. That means you’re only as secure as your least secure supplier, said Dave Kelly, CTO & Co-Founder, SensCy. Why It’s So Hard to Manage Added Kelly:

By |2025-07-17T15:20:17-04:00July 16th, 2025|Cyber Defense, mitechtv|

Serial Tech Entrepreneur Keith Brophy Presents His Annual Tech Trends

GRAND RAPIDS - It's been a ritual in West Michigan that serial tech entrepreneur Keith Brophy, CEO of Mentavi Health, presents his Tech Trends report. His predictions featured the following trends: Ten Trends 1. Hybrid Wins the Long Game 2. Your Job Description Has Expired 3. School, Rebooted 4. The Doctor Will Be You Now

By |2025-06-26T16:15:35-04:00June 26th, 2025|mitechtv|

Mastering the AI-Enhanced Customer Journey from Awareness to Advocacy

In today’s fast-evolving digital landscape, artificial intelligence (AI) isn’t just a trendy buzzword—it’s becoming the backbone of modern marketing. Gone are the days when AI was reserved for advanced tech teams or enterprise budgets. Now, AI tools are empowering marketers to engage smarter, personalize at scale, and guide customers through every stage of the AI-enhanced

GEM Publishes Roadmap To 2030 Focused On Auto Industry

DETROIT - The Global Epicenter of Mobility (GEM), a signature program of the Detroit Regional Partnership (DRP), has launched the Road to 2030 – a bold effort to identify forward-looking insights around the technologies and sectors that present the greatest opportunities for growth for our companies, communities, and residents through 2030. Joining us on MITechTV

By |2025-06-17T14:30:19-04:00June 17th, 2025|Industry 4.0, mitechtv|

Co-Working Space Bamboo Expands To Grand Rapids

GRAND RAPIDS - Bamboo — a co-working company with other locations in Detroit, Ann Arbor and Royal Oak — is targeting a November opening date for its new Grand Rapids location, UICA building. It will include reopening the building’s theater, gallery space and rooftop patio. The building will also serve as the new headquarters for

By |2025-06-17T13:31:20-04:00June 17th, 2025|Entrepreneur, Entrepreneurs, mitechtv|

New Round of Make It in Michigan Mobility Prototyping Grants Opens

LANSING - The State of Michigan announced the launch of the next round of the Make It in Michigan Mobility Prototyping Grant Program, a key initiative aimed at strengthening the state’s leadership in mobility, electrification, autonomous systems, and advanced manufacturing innovation. The application deadline is July 7. Final award selections are expected to be announced

By |2025-06-03T15:58:15-04:00June 3rd, 2025|mitechtv, Mobile MI, Mobility, News|

ABC Contractors To Build Treehouse For Make-A-Wish Kid

DETROIT - Members of the ABC Greater Michigan Chapter teamed up with Make-A-Wish Michigan to build a custom, wheelchair-accessible treehouse for Brooklynn, a child living with a critical illness. Members are providing $18,000 worth of building materials to build the house on stilts nestled in the trees. With help from local contractors and suppliers, the

By |2025-06-03T16:49:51-04:00June 3rd, 2025|ESD, mitechtv|

Hatch Detroit Down To Top 4 Startups Trying To Win $100,000

DETROIT - The Comerica Hatch Detroit Contest by TechTown is back for its 13th consecutive year, and one entrepreneur will win $100,000 in startup funding from Comerica Bank to open a brick-and-mortar storefront in Detroit, Hamtramck or Highland Park. The winner will also earn a business support package from TechTown Detroit, Wayne State University’s entrepreneurship

By |2025-06-03T16:34:59-04:00June 2nd, 2025|Entrepreneurs, mitechtv|