Super Bowl

The Tech Behind The Big Game: All About Super Bowl 2023

One of the most important sporting occasions of the year is the Super Bowl in 2023. It's understandable why this once-in-a-lifetime event has received so much attention, given that millions of spectators from all around the world will be gathered to see the final confrontation between two top teams. However, the technological framework created to

By |2023-02-09T09:36:19-05:00February 9th, 2023|Guest Columns|

Michigan Ross MBA Wins PepsiCo Innovation Challenge, Headed to the Super Bowl

ANN ARBOR -Lauren Pfeiffer, MBA ‘19, will have a front-row seat at the biggest marketing and advertising event of the year when she attends Super Bowl LIII this week to experience the game and the Pepsi Super Bowl Halftime Show. Pfeiffer was one of just five students from across the country to win the PepsiCo Game Changers competition.

By |2019-01-31T09:08:33-05:00January 30th, 2019|Guest Columns|

Pixo Group Mobile App Showcased In Super Bowl 50 Program

SOUTHFIELD - Pixo Group, a full service, cross platform, interactive development studio, caught the attention of reps from the NFL with its new phaware365 mobile app. Why? Because the mobile app captures a cornerstone of today’s culture (the selfie) and couples it with awareness for pulmonary hypertension, a rare, chronic lung disease that can lead

By |2018-05-06T14:51:50-04:00February 5th, 2016|Connected Tech, Mobile MI|