Michigan Mobile Musings: Beacons, And Bluetooth Low Energy Technology For Consumer Rewards
GRAND RAPIDS - Michael Antaran, CEO of MTAM-member firm, Marvel Apps of Royal Oak, was with us in April 2015 after recently launching a a new product called CARROT Pass that takes advantage of Apple's HealthKit feature, Beacons, and Bluetooth Low Energy technology to give consumers relevant and immediate financial rewards for leading an active lifestyle.