The December 2025 edition of MITechTV explored AI Conversion Intelligence as digital strategist Melih Oztalay, CEO of SmartFinds Marketing, joined host Mike Brennan. In an earlier segment, Oztalay explained how AI is reshaping visibility and why ranking is being replaced by being referenced. In this follow-up conversation, the focus shifts to what happens after a
The December 3, 2025, edition of MITechTV featured Michigan business leader and digital strategist Melih Oztalay, CEO of SmartFinds Marketing, in conversation with longtime host Mike Brennan. The segment, now posted at MITechTV YouTube Channel and as an individual episode at AI Marketing in 2026: Why Ranking Is Being Replaced by Being Referenced, explored one
Artificial intelligence has moved beyond the buzz. For today’s marketers, the real conversation is about AI marketing tactics—the practical, strategic ways AI can support faster content creation, smarter decision-making, and stronger campaign performance. Businesses that once hesitated are now realizing that AI isn’t a threat to creativity or strategy—it’s a tool to amplify both. The
AI Marketing Infrastructure - Why visibility isn’t enough—your digital foundation needs to be ready before AI and GEO can deliver results. In the rush to embrace AI-driven marketing, many businesses overlook a crucial truth: without the right infrastructure, even the best AI tools fall flat. From broken websites and inconsistent messaging to weak content strategies,
