Comcast Offers $20-A-Month Entertainment Option

DETROIT–Comcast announced that metro Detroit residents can sign up for NOW TV, a new streaming offering that includes 40-plus live channels from A&E, AMC, Hallmark and Warner Bros. Discovery, plus 20-plus integrated channels from NBC, Sky and Xumo Play, and a subscription to Peacock Premium at no additional cost.

NOW TV is built to meet the needs of the value-conscious consumer who wants an entertainment product that is simple and convenient with quality programming movies, top shows, live sports, and news. NOW TV is available to Xfinity Internet customers for an everyday monthly price of $20, no equipment required, and the ability to sign up and cancel anytime.

“NOW TV delivers an unparalleled streaming experience, exceptional value and boundless entertainment possibilities to Xfinity Internet customers in Detroit and beyond,” said Kristee Cominiello, Senior Vice President of Comcast’s Heartland Region, which includes Michigan, Indiana and Kentucky. “With Peacock Premium and FAST channels included, NOW TV is where high-quality entertainment, value, connectivity and streaming converge.”

NOW TV is the newest video offering from Comcast that leverages its global technology platform, the engine that powers the company’s entertainment and connectivity products and experiences. Built using cross-company innovation and technology from Xfinity, Peacock, Sky and Xumo, NOW TV is the first streaming offering in the market to combine a live TV streaming service, free ad-supported streaming TV (FAST) channels, and a subscription video on demand (SVOD) service. NOW TV includes:

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About the Author: Matt Roush

Matt Roush is Managing Editor of the University News Bureau and Director of Media Relations at Lawrence Technological University in Southfield, and co-host of MITech TV with MITechNews founder and publisher Mike Brennan. Before joining LTU, Roush spent more than 30 years as a reporter and editor covering high tech, business, and local government for media outlets including WWJ Newsradio 950, Crain’s Detroit Business, the Kalamazoo Gazette, and the Traverse City Record-Eagle.