GRAND RAPIDS ? Internet advertising agency Adtegrity.com said a weak fourth quarter depressed both net profits and revenues for the full year ended Dec. 31.
Adtegrity’s audited full-year results included net income of $139,415
on net revenues of $11.38 million, compared with net income of $251,371 on
total net revenues of $15.7 million in 2008.
“The significant slowdown in the fourth quarter allowed us to retool
and better meet market needs as we seek to evolve into a multi-platform
buying partner for larger advertisers as well as image-sensitive brands,”
said Adtegrity.com President and CEO Scott Brew. “Our 2010 goals will focus
on developing proprietary tools to improve performance and enhance
transparency for our advertiser partners.”
Adtegrity reported serving more than 62.5 billion ad impressions during
2009, generating nearly 16.4 million new customers for Adtegrity.com
advertisers.
The Company also announced that it will relocate in May to the newly
constructed building of mixed-use commercial and retail spaces located at
38 Commerce in downtown Grand Rapids. The facility will accommodate the
company’s current staff and enable further expansion for the company’s
future growth.
For more information, click on Adtegrity.Com
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