SACRAMENTO – In March, Michigan surpassed California in products sold, a report from SFGate contends. While California sold 21.3 million legal marijuana products in March, Michigan passed that with 22 million products sold, according to BDSA’s tally.
California is still outselling Michigan on the revenue front, with a total of $1.2 billion in sales for the first three months of the year to Michigan’s $786 million, but the disparity can easily be chalked up to California’s higher price points versus the more competitively priced Michigan marijuana, SFGate noted.
The BDSA report this week coincides with new state data that also shows California’s legal cannabis market had its worst three-month sales quarter to start 2024 in nearly four years. The last times sales were this low was the second quarter of 2020, when the state recorded sales of $1.1 billion.
The deteriorating situation led industry consultant Hirsh Jain to warn that the licensed California cannabis market is “on the verge of collapse” due to pressure from the illicit market and other factors.
“Michigan illustrates the ways that California has squandered the opportunity” of legal cannabis, Jain told SFGate.
Aside from the top two, BDSA also reported these March product sales volumes for some U.S. adult-use markets:
- Arizona: 5.4 million
- Colorado: 6 million
- Florida: 9.6 million
- Illinois: 5.7 million
- Maryland: 3.2 million
- Massachusetts: 7.3 million
- Missouri: 4.3 million
- Nevada: 3.9 million
- New Jersey: 2.3 million
- Oregon: 5.8 million
This story appeared in Green Market Report
