MITECHNEWS.COM subscribers are savvy technologists, entrepreneurs and business owners, including C-level corporate executives. On any given month, we attract on average about 70,000 visitors who generate more than 100,000 page views monthly. Editor & Publisher Mike Brennan also co-hosts MITech TV each Monday at 2 pm with fellow co-host Matt Roush, long-time technology reporter for WWJ News Radio in Detroit, who also published the Great Lakes Technology Report. The show is seen either live, or on-demand, by thousands of business and technology leaders monthly.

MITECHNEWS.COM also publishes an eNEWSLETTER weekly (Tuesday) for audio and video podcasts and radio show promotions, as well as the top stories from the previous week. The eNewsletters goes to about 3500 business and technology leaders, as well as investors and entrepreneurs.

MITECHNEWS.COM has developed a paid content format, called MESSAGE-A-MONTH, that includes a Video News Update, Segment on MITechTV, Guest Columns, and Advertising (Leaderboard and Box) that promotes the message in video, audio, text and social media. New for 2023 is shorter single topic videos that break down the monthly video message into bullet-point short videos to help explain complicated topics. Those are posted weekly in the eNewsletter and shared on social media driving traffic to the sponsor’s website.

Audience Demographics

Industry:

  • Technology 41 percent
  • Sales Mgt. 18 percent
  • Manufacturing 12 percent
  • Engineering 15 percent
  • Marketing 12 percent

Role:

  • Executives 28 percent
  • VP/Director 12 percent
  • Management 24 percent
  • Support Staff or general interest 36 percent

Company by Employees:

  • More than 5,000 18 percent
  • More than 1000 but less than 5000 12 percent
  • 100 to 1000 27 percent
  • Less than 100 53 percent

Audience by Sex:

  • Male 62 percent
  • Female 38 percent

Audience by Age:

  • 18-24: 9 percent
  • 25-34: 31 percent
  • 35-44: 21 percent
  • 45-54: 18 percent
  • 55-64: 13 percent
  • 65 plus: 5 percent

MITECHNEWS.COM (ANN ARBOR) and eNewsletter content partners include:

MICHIGAN SMALL BUSINESS DEVELOPMENT CENTER (STATE-WIDE, HEADQUARTERED IN GRAND RAPIDS) (SBDCMICHIGAN.ORG) – The Michigan Small Business Development Center (Michigan SBDC) enhances Michigan’s economic well-being by providing counseling, training and research for new ventures, existing small businesses and advanced technology companies. With its headquarters at Grand Valley State University in Grand Rapids and 10 regional offices, it provides more than 8,000 entrepreneurs and business owners annually with convenient access to counseling and training throughout Michigan.

ENGINEERING SOCIETY OF DETROIT (SOUTHFIELD) (ESD.Org) – A 120-year-old group that boasts about 16,000 individual members representing thousands of companies primarily in Southeast Michigan. ESD now has established an outreach program to establish student chapters at many major Michigan colleges and universities, plus at technical-oriented high schools. The communications manager is Matt Roush, former Editor of the WWJ-950 AM Innovation & Technology Report. Roush now writes for the ESD’s Technology Century magazine (technologycentury.com). Select stories from Technology Century appear in the ESD section at MITechNews.Com and in our Weekly eNewsletter.

SMALL BUSINESS ASSOCIATION OF MICHIGAN (LANSING) (SBAM.ORG). SBAM represents more than 30,000 small and medium business members in all 83 Michigan counties that operate businesses of all kinds. Designed exclusively for small business owners, SBAM offers events that provide ample time to connect with business peers, and features discussion opportunities on the current issues impacting small business. SBAM also is partnered with FOUR20 MEDIA GROUP to reach non cannabis businesses that provide products and services all businesses need.

FOUR20 MEDIA GROUP (ANN ARBOR)  (FOUR20POST.COM). It is co-owned by Mike Brennan and covers the cannabis business in Michigan (generating some $2.5 billion in sales in 2022) through Four20 Post.Com website and on a live streaming video show called Four20 Post Live. Social media reach exceeds 80,000 followers on Facebook and more than 200,000 on Linkedin. In December 2022 Four20 Media Group launched a Michigan cannabis tourism full-color digital magazine (Sparxandrec.com), which reaches consumer audience. It’s focus is on cannabis-friendly lodging, restaurants, events, venues and more.

AUTOMATION ALLEY  (TROY) (AUTOMATIONALLEY.COM). Automation Alley is a nonprofit Industry 4.0 knowledge center and home to the World Economic Forum’s US Centre for Advanced Manufacturing. With a global outlook and a regional focus, we facilitate public-private partnerships by connecting industry, education and government to help businesses stay in business.

NASDAQ GLOBALNEWSWIRE (NEW YORK) Companies of all sizes—public corporations, small businesses, professional organizations and agencies—rely on Nasdaq GlobeNewswire to broadcast market-moving news and corporate announcements that cover Michigan, Wisconsin, Illinois, Indiana and Ohio.

BENZINGA (DETROIT) – A Financial news organization (FinTech) that reaches millions of subscribers worldwide. We pick up the RSS feed from Benzinga and post on our homepage.

FOR ADVERTISING And DIGITAL MARKETING INFORMATION: Mike Brennan at [email protected] or phone him at (734) 786-2644.