TROY ? Huffmaster, a national provider of security management solutions, has recently introduced a new logo, identity and tagline in an attempt to set the company apart in the highly competitive security industry.

Huffmaster?s new brand strategy is centered on the theme ?business secured at higher level? through Huffmaster?s consultative approach.

?The goal is to get our clients thinking about security as more than just uniformed guards or responding to a specific crisis,? said Huffmaster CEO Ray Huffmaster. ?We work with clients to proactively assess the entire continuum of security needs ? from needs analysis and planning to uniformed officers and specialized security services ? and then build a customized solution that addresses their unique security needs.?

Huffmaster?s philosophy was put to the ultimate test when the company was called to action to help its clients in the aftermath of Hurricane Katrina. Within three days, Huffmaster had established a command control center and was providing executive protection, uniformed security and operational support throughout the devastated region.

Huffmaster is a national, full-service security firm specializing in strike management and premium security solutions. The company offers a comprehensive range of security services to a client list including many Fortune 100 companies.

For more information, click on Huffmaster.com