DETROIT – Mobile Monday Detroit will explore the marketing of mobile apps and the convergence of mobile and social media for strategic marketing.

The event takes place on Monday, November 13, 5:30 p.m. at RIIS in Troy.

Speakers for the event include:

·         Khaliph Young, Owner/Head Innovator, McLaughlin Media

·         Sola Obayan, Principal at BTO Solutions; Founder, Social Media Assn of Michigan

Young will discuss Mobile App Marketing and the development of marketing materials such as images and app promotional videos along with a review of emerging markets and the role they play in mobile app and video content consumption. Obayan will explore the convergence of social media and mobile ecosystems, how mobile/social is impacting businesses, and best practices for success.

The event is free to attend but advance reservations via Meetup ARE REQUIRED in order to attend; make your reservation at http://meetup.com/Mobile-Monday-Detroit. Refreshments will be served courtesy of our host and sponsor, RIIS. Free parking is available onsite.

Mobile Monday Detroit is sponsored by the Mobile Technology Association of Michigan (MTAM) and RIIS.