RESTON, VA – Apple ranked as the top smartphone manufacturer with 44.1 percent OEM market share, while Google Android led as the Number One smartphone platform with 51.7 percent platform market share. Facebook ranked as the top individual smartphone app.

These statistics come from comScore, a global media measurement and analytics company, Tuesday released data from comScore MobiLens and Mobile Metrix, reporting key trends in the U.S. smartphone industry for August 2015.

Smartphone OEM Market Share

191.1 million people in the U.S. owned smartphones (77.1 percent mobile market penetration) during the three months ending in August. Apple ranked as the top OEM with 44.1 percent of U.S. smartphone subscribers (up 0.6 percentage points from May). Samsung ranked second with 27.4 percent market share, followed by LG with 9.1 percent (up 0.9 percentage points), Motorola with 4.7 percent and HTC with 3.4 percent.

Smartphone Platform Market Share
Android ranked as the top smartphone platform in August with 51.7 percent market share, followed by Apple with 44.1 percent (up 0.6 percentage points from May), Microsoft with 2.9 percent, BlackBerry with 1.2 percent and Symbian with 0.1 percent.

Top Smartphone Apps
Facebook ranked as the top smartphone app, reaching 75.4 percent of the app audience, followed by Facebook Messenger (59.8 percent), YouTube (59.5 percent) and Google Play (52.1 percent).

Apple Music, as it appears in comScore’s July and August reporting, is the same measured entity as the previously named “iTunes Radio/iCloud” that has been reported in past months’ mobile rankings. This entity, now under the new name, is referring to Apple’s native music app, which captures all music activity within that app, including listening via the streaming service, radio service and users’ personally downloaded music libraries.